How Social Media Can Help Drive Local Action
Thursday, November 8, 2012 | 2:00 PM Eastern
Social media and social review sites are quickly becoming the channel of choice for customers to voice their opinions (both good and bad) of their dining experiences. This new online data presents both a challenge and an opportunity for restaurant brands when it comes to improving their guest experiences.
There is a lot of talk about your brand on social media and review sites, but what insights can you gain from these new feedback channels? More importantly, how can these insights drive local actions that improve the guest experience?
Join us for this live webinar, in which we’ll explore the challenges restaurant operators are facing today and discuss how looking at the guest experience through a social lens may help you to see the big picture of guest feedback.
In the session you’ll learn:
There is a lot of talk about your brand on social media and review sites, but what insights can you gain from these new feedback channels? More importantly, how can these insights drive local actions that improve the guest experience?
Join us for this live webinar, in which we’ll explore the challenges restaurant operators are facing today and discuss how looking at the guest experience through a social lens may help you to see the big picture of guest feedback.
In the session you’ll learn:
- How social media and social review sites fit into the landscape of guest feedback
- What types of feedback are the most relevant to local operators
- How local operators can use social media feedback alongside feedback from other sources to drive focused actions to improve the guest experience
Email us directly for more details: DiverseFranchise@gmail.com
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