Many concepts are striving for that elusive triple threat of great-tasting, healthy, and affordable food, but few, if any, have succeeded. In LYFE Kitchen, the industry may have a model that ushers that triumvirate into the mainstream.
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Demographics have changed a lot since the early days of quick service—and so has the nature of the business, writes QSR columnist Roy T. Bergold Jr.
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The promotional partnership will feature premium characters within McDonald's Happy Meals at participating restaurants across North America from December 14 through January 10.
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Email us directly for more details: DiverseFranchise@gmail.com
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